“OFTW: Early Results from New Growth Strategy” by Fabiola Gil
Description
Why marginal funding matters for the front door of effective giving.
TLDR/ Overview:
- One for the World's mission is to scale the effective giving movement on poverty and public health. As such, we’re the tip of the spear for effective giving in the English-speaking world.
- We’ve focused on two target segments: MBA students and early-career professionals in tech, consulting, and finance.
- This year we’ve seen strong early momentum: pledges up 4× YTD (July 1 → now), ≈$300k moved since July 1, improved retention, and strong comms/social media growth.
- We are currently working to fill a $160k budget deficit for fiscal year AY26 (ends June 30th).
- Marginal funding would ensure that we can continue driving our growth strategy with additional workplace talks, chapter support, and pledge platform tech improvements.
- Your support helps grow the entire effective giving movement — not just OFTW.
Since last year…
In 2024, One for the World shared that we were entering a new phase of growth under new leadership, with plans to validate our value proposition, strengthen our programs, and expand our outreach across campuses and workplaces.
Since then, we identified our two target segments and value propositions. We reorganized our team structure, strengthened [...]
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Outline:
(00:23 ) Why marginal funding matters for the front door of effective giving.
(01:37 ) Since last year...
(02:43 ) What OFTW does
(05:28 ) What marginal funding enables
(05:56 ) Why marginal funding matters
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First published:
November 22nd, 2025
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Narrated by TYPE III AUDIO.
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